Archive for the 'Business' Category

The Art Of Start

The Art Of Start

By Guy Kawasaki

This is an entrepreneurship guide that explains what it takes to transform an idea into a succesful startup company. The book describes the different difficulties any startup has to deal with. It tackles subjects such as: the business plan, the bootstrapping stage, funding,… We could say that it focuses mainly on IT companies although the general principles are valid for almost any company. The book is easy-to-read, does not ramble and is peppered with a pinch of entrepreneurial philosophy which is always encouraging when you’re about to choose the red-pill. I found particularly interesting the chapter about raising capital….valuable advice from someone who lives in the Valley and knows very well what it’s all about.

There are hundreds of books about running a business. I chose this one basically for the author: Guy Kawasaki. I first knew him when I read the foreword of Presentation Zen, and I thought that a guy that can write a so awesome introduction, must have lots of smart things to say.

To sum up, the book is good and sometimes brilliant. It’s not overly optimistic which is always welcome; can’t bear those stupid books that make you believe everything is possible if you try it, when we all know it doesn’t work that way.

This is a talk by Guy Kawasaki at Stanford University:

You can watch the rest of the videos here.

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Android: Finding Memory Leaks

Recently while I was working on the next version of Archer Master, I’ve had to roll up my sleeves and find a memory leak. By and large, a memory leak in one’s application is frequently a synonym for having painful time, no matter which language you’re coding in. I have experience in finding leaks in the non-managed languages such as C/C++ but this was my very first time with a managed language (Java). In my case, the leak was caused by a lost strong-reference to a LinearLayout used to hold advertising, so each time a level was played, the entire activity remained in memory and wasn’t collected. As a result, after playing several levels (the number depended upon the particular device), a OOM exception raised and the game crashed.

It’d have been virtually impossible to find the leak without a tool like MAT. Moreover, a good understanding of the different types of references (strong, weak, soft…) and the concept of Dominator Tree  also help.

When I’ve got a little more time I’ll write about the whole process I went thru (if anyone is really interested please let me know)… but meanwhile, this is an invaluable resource if you find yourself in a similar situation and don’t know how to start:

Good luck with your leaks! 😉

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Archer Master weekly report – Week #2

I’ve published  the weekly Archer Master report on Quoders website. The following chart shows downloads per day:

More?  Here.

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Quoders and Archer Master

It’s been a long time since my last post and this time there’s a good reason for it 😉 I’ve been working hard to release the first version of Archer Master, an archery game for Android. Archer Master is free, so give it a try!

Moreover, I’ve co-founded a new development studio named Quoders.

Hopefully, this is the beginning of something great…

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InnovaEmprende: Conferencia de Axel Serena

El pasado martes 21 de Septiembre tuve el placer de asistir a una conferencia de Axel Serena organizada por NABUNBU Digital BusinessLan Ekinzta dentro del programa InnovaEmprende del País Vasco. Axel Serena tiene un impresionante currículum en el sector IT en España y la conferencia fue muy divertida y didáctica.

Básicamente se centró en explicar su faceta de Business Angel (concepto que para mí era un misterio hasta ese momento) y los criterios para seleccionar proyectos a financiar. Adicionalmente dió un repaso a los sectores online que más futuro les augura de aquí a 3-5 años: Juegos para Facebook, Redes Sociales de nicho, Clasificados, Clubs de Compra, etc.

Sin duda no será el último evento de este tipo al que asista, ya que la parte de negocio es algo que a la gente técnica siempre se nos resiste 🙂 De la conferencia me quedo con algunas  reflexiones que me llamaron la atención:

  • Las ideas no valen nada, lo que tiene valor es la ejecución de esas ideas.
  • Los Business Angels no financiamos sueños“.
  • ¿Quieres ser Rico o ser Rey?

Por cierto, para los que os queráis acercar por Bilbao, el 19 y 20 de octubre tiene lugar en el BEC el Emprende2010 cuyo programa está repleto de conferencias y charlas más que interesantes.

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